Are you hosting a party or event and want to promote on social media? There’s a lot more to it than getting your friends to click “Going”. Social media is an everyday part of how people find out about and experience almost every event. There are many opportunities to get more out of your event marketing strategy. All you need are the right tools and a plan. The great thing about social media is that the size of your event doesn’t dictate the level of success you can achieve by incorporating social media as part of your promotion plan. Whether you’re organizing a networking event with 100 professionals or a music festival with thousands of attendees, social media can help you get the word out and connect with your audience. You should have an event marketing strategy planned for before, during, and after the event. S2R Studios can help leverage the benefits of social media every step of the way.
Some of the strategies we use:
- Hashtags (prior to event)
- Promotional plan including paid advertising
- Highlight the guest of honor or specific type of event
- Targeted demographics
- Event giveaways
- After event thanks
- Analyze promotion efforts
